By now, anyone who cares to know, already knows that TheFind.com has received $15 million in funding. TheFind.com is different from other comparison shopping engines (CSE) in that merchants do not have to pay to have their products listed. TheFind.com is getting about 2 million uniques a month, of which a majority of which is NOT coming from PPC arbitrage.
In my daily discussions with online retailers, TheFind.com has a lot of good buzz around it and I am getting asked on a regular basis about who they are and how it works. That led to sponsoring a webinar with TheFind.com yesterday that had nearly as high attendance as the previous webinar which featured Google Product Search. (both recorded webinars can be found here)
That should make the online marketing community pay attention to this small CSE. Retailers, if you are doing other CSE, it may make sense to take a look at TheFind.com.
