Insider Marketing: Ramblings of an Online Marketing Maverick

November 29, 2007

MSN In Talks to Buy Shopzilla

Filed under: Comparison Shopping Engines,Search Engines — surgesilk @ 10:23 am
Tags: , , , ,

MSN is in preliminary discussions with Scripps to purchase Shopzilla, according to a source at MSN associated with the talks. It’s no secret that Scripps is looking to sell Shopzilla, and that they are hoping to recoup the $525 million that they paid for it in 2005.  Initial talks have the proposed sales price significantly below the 500-600 million asking price.  

MSN is said to want to expand its shopping reach to better compete with Google Product Search and Yahoo Shopping.

3 Comments »

  1. E.W. Scripps made a press release yesterday stating Shopzilla is not for sale. Thoughts on how valid this rumor is?

    Comment by Joe — November 29, 2007 @ 4:12 pm | Reply

  2. This came from someone inside one of those two companies. I’m not going to disclose which to protect their anonymity.

    Comment by surgesilk — November 30, 2007 @ 9:38 am | Reply

  3. [...] to sources within Microsoft, MSN wants to buy Shopzilla. Microsoft just acquired Jellyfish, so they could plan [...]

    Pingback by Microsoft to acquire Shopzilla? « Eye on European E-commerce — January 4, 2008 @ 4:00 am | Reply


RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

Theme: Rubric. Blog at WordPress.com.

Follow

Get every new post delivered to your Inbox.

Join 59 other followers