Yahoo Search Results Best?

3 Oct

According to web analysis firm Compete, Yahoo is providing the best search experience among the big 3 with, Google in second and Live Search bringing up the rear. The study says  that more Yahoo queries result in a click thru. Yahoo 75% CTRGoogle 65%MSN Live 59% Compete’s conclusion is that Yahoo’s results do a better job at presenting information that is useful to the user. That may actually be the case, but perhaps the results are more indicative of the types of users, rather than the results.  I generally find Yahoo results to be the least indicative of my intent. Have you tried running searches on all 3 lately? Which one is providing the best results? Is it dependent on the type of search? i.e. informational v commercial?

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: