Consumers Generally Pleased with Online Retailer Performance

29 Nov

From Internet Retailer:

“Customer satisfaction in online retailing reached a score of 76.6 on a 100-point scale on Monday, up 1.3% from a year ago, researchers ForeSee Results reports. It says retailers were better prepared this year to handle high traffic volumes that, according to research firm Hitwise, rose 26% year-to-year on Monday. A recent survey conducted by BIGresearch for, the online unit of the National Retail Federation, found that 72 million had planned to shop online on Monday. ”

This seems to fit both what I have been hearing and my own personal experience. Online retailers seem to be ‘getting it’. Online behavior is much more Darwinian (err..for those in Kansas…intelligently desined…err created…whatever) and those retailers that don’t consistently satisfy their consumer perish.


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